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Banque Misr Corporate Identity |
| Cleopatra |
Cleopatra In History
Egypt’s last queen. Last Pharaoh.
She became an icon in her own lifetime
and a legend after her death.
She is beauty, grace and wisdom |
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| Cleopatra Represents |
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| Tradition, wisdom and cultural heritage |
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| Logo Type |
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Type Face: “faresy” It’s original, elegant and precious. It’s an antique.
Type Face: “Copperplate Gothic Light”
Slogan: Ph Naseem Bold |
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| Lotus Flower |
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The lotus closes at night and sinks underwater.
In the morning it re-emerges and blooms again.
Thus representing the sun and creation.
It is the symbol of re-birth. |
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Heritage – Power- timeless - future
Royalty – Attraction - Warmness
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