Banque Misr cooperates with "Tahya Misr" Fund in its initiative "Nour Hayah" that addresses avoidable vision impairment by pumping 80 million Egyptian pounds into the initiative. Nour Hayah aims to provide 2 million citizens with eye care services and perform more than 200 thousand surgeries in addition to treatment and follow up. The initiative believes that access to quality inclusive clinical and surgical eye care for the underprivileged will reduce the rates of poor vision and vision loss.
Reintegrating and empowering the visually impaired is a solid part of the agenda of Nour Hayah, as well as raising awareness among Egyptians to reach the point where Egypt is free of avoidable vision impairment.
he participation of Banque Misr - a corporate social responsibility pioneer - in the Nour Hayah initiative is an illustration of its belief that CSR is at the core of good corporate citizenship and that healthcare is a main pillar in community development.
In addition to the financial donations, Banque Misr organized a visit for its employees to "Omar Bin Abdul Aziz" Primary school in Banha, Qalyubia, where previously examined students were handed their prescription glasses, and other students present at the school were examined. Banque Misr employees also accompanied the Tahya Misr medical caravan to Banha Youth Center, where medical examinations were carried out.
As a leading bank in the field of social responsibilities, Banque Misr spent around 750 million Egyptian pounds in the financial year 2018/2019. As a result of its deep realization of its social and environmental responsibilities, BM is considered the first public bank to gain the approval of the Global Reporting Initiative (GRI) and carry out its business in accordance with the GRI sustainability reporting standards, by taking governance, human rights, combating corruption, social responsibility and environmental safety standards into account. In addition to the GRI standards, the bank operates in compliance with the Ten Principles of the UN Global Compact.
Banque Misr is always trying to set the example for other institutions and play a leading role in the social and economic development of Egypt using all accessible means to serve a wide array of sectors.